
What if you could quickly understand what drives your clients—and your team?
Master the Art of Connection! In Just 38 Minutes, Stu Schlackman’s
"What’s Your Personality Style? Four People You Should Know"
Master Class gives you a simple, powerful framework for identifying how people make decisions, communicate, and respond. Ideal for sales professionals and leaders in long-cycle, trust-based industries, this video training unlocks the tools to connect faster, build trust, and sell with emotional intelligence.
What’s Your Personality Style?
Four People You Should Know Master Class

Understand People Faster. Connect More Easily.
Whether you're new to Personality Styles or already know your dominant color, this 38-minute video gives you the missing piece: how to actually use that insight in real conversations.
Sales expert Stu Schlackman takes you beyond the basics to show how the Four People Personality Styles—Blue, Gold, Green, and Orange—play out in real life. You’ll see how each style prefers to communicate, how they make decisions, and what moves them to take action.
For First Timers and Familiar Faces
If you’ve never explored Personality Styles, this video will open your eyes to a practical and immediately useful way of seeing people. You’ll finally have language for what you’ve sensed but couldn’t explain—and that clarity leads to connection.
And if you already know the Four Styles? This is your invitation to re-engage and go deeper. Most people know their Style but aren’t using it consistently to build trust, navigate resistance, or adapt to others. This training brings the “why it matters” back to life—and shows you how to use it with intention.
Apply It Today. See Results Tomorrow.
This isn’t theory — it’s a simple framework you can start applying immediately. You’ll discover how to:
- Adapt your language and approach based on who you're speaking to
- Build rapport faster by speaking in ways that resonate
- Shorten your sales cycle by focusing on how your customer buys
- Lead more effectively by recognizing what your team actually needs
The more consistently you use this lens, the more naturally you’ll navigate conversations and relationships—both personally and professionally.
Why Wait? It’s Just 38 Minutes!
You’re one short video away from turning Personality insight into sales power.
Buy now to get immediate access—and start using what you learn in your very next call.
In just 38 minutes,
You’ll gain insights that can improve your
close rate and deepen your client relationships.
What’s Stopping You from Communicating Successfully?
Effective communication is one of the biggest challenges in sales and leadership. You may have the best product or idea, but if you can’t connect with your audience on their level, success will remain elusive. Many people struggle with:
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Misunderstanding Clients: Not recognizing how someone’s personality impacts their decision-making process.
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Unclear Communication: Struggling to adjust your communication style to match someone else's preferences.
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Long Sales Cycles: Sales take longer when you don’t know how to speak to the person’s needs and style.
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Team Dynamics: As a leader, you may not know how to effectively communicate with different personality types, causing friction or disengagement.
Invest Now!
What’s Your Personality Style? Four People You Should Know Master Class
$27
I’m Stu Schlackman –
The Relationship Selling Expert

My passion is training salespeople to take their success to the next level. I realized that all the personality tools that are in the market have not addressed many of the interactions that take place in selling. I decided to develop my own personality tool that is color-coded and easy to put into use when selling to clients and leading a sales team. I’ve built an entire program around the interactions taking place around value, decision making, managing objections, motivation and communicating with personality styles that are different from yours.
I started my career as a mechanical engineer and after 8 years, I realized that I wasn’t being fulfilled. A good friend of mine who I ended up working for later convinced me that I needed to be in sales. I changed my career and have been in sales now for 40 years, which included 10 years of sales leadership and 5 years of sales training before I decided to start my own company in 2004.
I have worked with major companies such as AT&T, HP, Avnet Computer, TikTok, and other world class companies that were looking to take their sales teams to greater success.
I created my program out of the passion to deliver skills training that does not exist in the market. This program is unique and has had outstanding success in helping sales leaders and salespeople adjust their style to that of the client.
And what makes this program even more unique is that it focuses on how clients buy – not on how people sell. That’s what I’m passionate about.
My main goal is sales leadership and sales success by helping teams win more new business, increase revenue, obtain a higher win rate, and most of all reduce sales turnover.
Benefits: Lead and Sell with Insight.
It Starts with Four Personality Styles.
Faster Connections:
Understand how to read and adapt to different personality styles quickly, so you can build rapport faster than ever.
Increased Emotional Intelligence:
Recognize how subtle shifts in tone, pace, and language can influence your relationships, helping you connect with authenticity and empathy.
Lead with Insight:
As a leader, you’ll learn how to motivate and communicate with your team members based on their unique personality styles, improving team collaboration and performance.
Apply Immediately:
The video doesn’t just teach theory. Stu gives you actionable strategies you can implement immediately to see results in your next interaction.
Clients Rave About Working with Stu!

"Without doubt, Stu Schlackman is one of the most informative and inspiring instructors available today. Altogether with his Personality Assessment, the Sales Leadership and Relationship Building sessions delivered for our clients were well structured with relevant exercises. I would strongly recommend Stu’s training workshops to help improve leadership abilities and management skills."
Michael McGowan | Founder & President, The McGowan Team
“Stu’s perspective on personality and its role in how people process information and make decisions has helped our sales team have more profound impact on their audience in a way we were not equipped to do before. Half the battle in sales is connecting in a meaningful way and building trust. Stu presents a master workshop on doing just that! Not only has this affected our customer relationships, but we have developed stronger team chemistry by knowing what makes each other tick. For anyone looking for a practical way to better connect with prospects, clients, and coworkers, I highly recommend Stu’s personality tool and training.”
Kevin Cree | Vice President of Sales for Institutional Investors, RealPage, Inc.
"Stu’s unique personality assessment is easy and fun, and helps teams understand the unique strengths that they and their colleagues bring to the table. His program has helped our associates to improve communication and collaboration with one another, harness the power of their own preferred working styles, and appreciate the ways in which diverse personality types serve to strengthen our organization. I highly recommend Stu’s approach, as it continues to create a lasting positive impact on our career development efforts as well as our company as a whole."
Kerry Hrenko | Vice President, Career Development, Avenue5 Residential